China’s largest coffee chain, Luckin Coffee, is planning to enter the US market and undercut rivals including Starbucks with its low-priced drinks, marking a comeback for the company after a fraud scandal that resulted in its Nasdaq delisting and a $180mn fine.
中國最大的咖啡連鎖品牌瑞幸咖啡(Luckin Coffee)正在籌劃進入美國市場,將憑借其低價飲品對陣星巴克(Starbucks)等競爭對手。這將標志著該公司在經歷一場導致其從納斯達克退市并被罰款1.8億美元的欺詐丑聞后,在美國卷土重來。
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