Ikea has become the latest big-name retailer to radically overhaul its sales strategy in the face of online competition, launching a test to sell its flat-pack furniture through big ecommerce websites amid a fall in visitors to its out-of-town outlets.
面對線上競爭，宜家(Ikea)成為了最新一家徹底轉變銷售策略的大牌零售商。在通常位于郊區(qū)的門店客流下滑之際，宜家啟動了一項測試：通過大型電子商務網(wǎng)站來出售其平板包裝式家具。
您已閱讀6%（338字），剩余94%（4958字）包含更多重要信息，訂閱以繼續(xù)探索完整內容，并享受更多專屬服務。