Jochen Wirtz is pleased to describe himself as a best-selling writer. He has co-authored a textbook on services marketing that he not only uses as professor at the National University of Singapore Business School, but which has sold more than 700,000 copies.
約亨?維爾茨(Jochen Wirtz)樂于稱自己為暢銷書作家。他與人合著了一本服務營銷的教科書，在自己的課上（他是新加坡國立大學商學院(National University of Singapore Business School)教授）使用，不僅如此，這本書已經賣出了逾70萬本。
您已閱讀6%（401字），剩余94%（6209字）包含更多重要信息，訂閱以繼續探索完整內容，并享受更多專屬服務。