Peer-to-peer markets used to be simple: there was eBay. If you had a broken laser pointer you wanted to sell, eBay was the place to find a buyer. Then came the local marketplace Craigslist and, before long, peer-to-peer markets were linking buyers and sellers in every market imaginable: crafts (Etsy); chores (TaskRabbit); transport (Uber); accommodation (Airbnb); consumer loans (Zopa); and even booze (Drizly).
個人對個人(P2P)市場曾經很簡單：最初只有一個eBay。如果你想賣掉一支壞了的激光筆，在eBay能找到買家。接下來有了本地交易網站Craigslist，不久之后，P2P平臺把所有你能想到的市場中的買賣雙方都聯系在了一起：手工藝品(Etsy)；零工(TaskRabbit)；交通(Uber)；住宿(Airbnb)；消費貸款(Zopa)；甚至酒類(Drizly)。
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