Say goodbye to the animal print, mink and gold lamé. After a rocky 1990s and noughties when the dour Soviet colour wheel was swapped for the excesses of the Putin oil boom, Russia’s fashion world has finally hit its stride, with a new crop of designers putting a modern take on Russia’s cultural heritage and enjoying crossover success in the west.

In recent months, designers such as Olga Vilshenko, Vika Gazinskaya (both available from Net-a-Porter) and Ulyana Sergeenko, who specialise in Russian folk art-inspired bohemian designs, have gained a following in Hollywood, New York and London that remains undimmed by the geopolitical events. Opening Ceremony in the US and Brown’s in London have also begun stocking Walk of Shame Moscow, a new brand by Andrey Artemov.

At the Golden Globes last month nominee Julianna Margulies wore a Sergeenko gown, while Rihanna andKim Kardashian have become fans of Sergeenko’s more revealing outfits: Rihanna chose a white body suit and sheer robe for the MTV Movie Awards, while Kardashian has been photographed in various plunging bodices.