China has made a long-expected move to control influential microblogs much more tightly with new rules that require users to register with their real names.
The rules, announced on Friday by the Beijing Municipal government, also explicitly ban the tweeting of appeals for non-sanctioned gatherings and force the companies that run social networks to apply for government approval.
Observers and users of Weibo, China’s main Twitter substitute, said Beijing’s move is likely to further throttle the vibrancy of microblogs and could even compromise their viability as businesses.
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