The run-up to the World Cup and a strong recovery in marketing by automotive companies helped spur a rebound in global advertising spending in the first quarter of the year, figures from Nielsen show.
來自尼爾森(Nielsen)的數據顯示,在世界杯預熱期和汽車公司營銷強勁復蘇的推動下,全球廣告支出今年一季度出現回升。
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