Gap, one of the world's largest clothing retailers, is to open its first store in China next year in a push for international growth that will include selling online in the European Union and Canada for the first time.
Glenn Murphy, chief executive, said that the company intended to “step up” investment to regain market share and expand international operations after two years working on improving performance.
The China store will be the first new market that Gap has entered directly for more than a decade, rather than through the franchising model, launched in 2007, that it is using in the Middle East, Asia and eastern Europe.
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